Tuesday, September 16, 2014

Just wait until the investors realize that without enough drivers the customer base will eventually erode!

UBER is experiencing growing pains but most of UBER's pains are self inflicted. As the number one rideshare company in the U.S. or the world for that matter; UBER grew in popularity and in size because it was well funded and the concept of using todays technololgy was over due.  Greed got to the best of UBER.  First, the rideshare members where abused and ripped off by the company.  Second, the drivers are being ripped off and abused by the company. Profit without social responsibility nor regulations has led to the blatant abuse and greed that the company freely and openly displays.

If it where not for the economic glut that the country is in UBER would not benefits from such a needy driver pool. By chance if you could find your local UBER office you would notice the long lines of drivers waiting to sign up, waiting to have issues resolved and others returning their units and quitting.  One thing for sure there is definitely a revolving door at UBER but the numbers are so large that the company can still net more drivers than it looses.  I can assure you that eventually the revolving door will catch up and net a loss of drivers that will definitely impact the UBER experience.  Today UBER can't afford to loose passengers because it is striving to become a publicly traded company and it needs to show a strong customer base  (Just wait until the investors realize that without enough drivers the customer base will eventually erode) for profits.

For the most part in UBER's early days everyone that used or drove for UBER seemed to be satisfied.  The passengers where able to obtain transportation usually within 10 to 15 minutes of dropping the PIN and drivers where fairly paid.   Passengers told their friends about UBER and the word spread fast.  Cost did not seem to a hindrance for UBER passengers even when the surge pricing went up, after all this is America the land of price and demand (or is it supply and demand?).  Why mess with a good thing? UBER continues to tweak it's business models in order to maximize profits but with earlier versions most of the passengers and drivers where not complaining.  Yes I am well aware that today companies are cut throat and that the bottom line is all they worry about but in this case they where making money.  I know that some wise ass kid  (let's say  average age 26 or 27) wants to prove he/ she can squeeze blood out of a stone in order to impress greedy investors. At some point we have to show restraint, respect and responsibility to the world we live in and those of us trying to making a living wage.  I'm not only talking about the drivers I'm also talking about those wonderful people that I have had the pleasure of transporting to and from their jobs and after hours entertainment.

Recently I spoke with a driver who drove a couple to Midway Airport approximately . 19 miles and 35 to 40 minutes of their time to gross $18.00.  This is not a living wage! it's corporate greed and abuse.  In order for UBER to win the hearts and minds of it's passengers it steals from the drivers hard earned money, time, gas, wear and tear on theirs cars, risk of accident, tickets etc... Even the passengers boast that this would have been much more expensive if they took a taxi.

Come on!  Oh you great regulators where is the justice?  When will you start regulating UBER as you do every other business entity.  Where is the equity?  Investors Beware!

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